Green Was Greener

Expansion, Band, Gig, Systems, Identity, Colors, Typography, Visuals

Green Was Greener

Sector

Music

Services

Art Direction, Creative Direction, Visual Identity

Since 2021, I have had the pleasure of working closely with the Greek indie band Green Was Greener, providing a holistic creative and art direction process and shaping their visual identity across a wide range of creative outputs.

The collaboration spans album and single cover artworks, merchandise design, gig posters, music videos and live performance visuals, among others, forming an expanding and evolving visual presence. This long-term project became an opportunity to build a distinct visual universe, driven by bold and expressive graphic systems that adapt seamlessly across physical and digital formats. Each release and live appearance further expanded the identity through ongoing creative experimentation.

Credits

Art direction, Design: Giorgos Papadakis / BTS Photography: 'Cause Everytime You Go I Know (Directed by Rafael Samaras) / Visual excerpts: Inner Giver (Directed by Giorgos Papadakis)