Ouzo Trikene’s heritage from Mesolongi informs a brand identity that bridges tradition and modernity. The rebranding approach interprets historical emblems into a crisply drawn logo, supported by a bespoke typographic palette that balances structured elegance with expressive character. Every element—logo, type, and color—reflects the brand’s authenticity, crafting a narrative that resonates with longstanding admirers, as well as new audiences.

The packaging for their famous spirit Ouzo Trikene extends this dialogue through tactile labels, debossed details, and gravure linework, framing iconic imagery like the Mesolongi pelican and engraved awards. Inspired by traditional labels, the region’s colors and artisanal craft, the design elevates the bottle into a collectible product that conveys the warmth, taste, and story of Trikene across every season.